Black Cultural Archives Digital Marketing Rate Card

Engage a Passionate Audience Through BCA’s Digital Platforms

The Black Cultural Archives’ digital channels provide an unparalleled opportunity to connect with an engaged audience passionate about Black British history, culture, and heritage. Our highly targeted digital offerings ensure your message resonates while supporting a vital cultural institution.


Why Partner with BCA?

Targeted Reach: Access an audience that is highly engaged and passionate about Black history, culture, and heritage.

Credibility: Align your brand with a trusted institution and celebrate cultural impact.

Flexibility: Choose from a variety of digital platforms to meet your marketing needs.

Booking & Terms

All digital content is subject to approval by BCA to ensure alignment with our values and audience.

Full payment is required prior to publication or promotion (all prices exclude VAT).

Discounts available for long-term partnerships or multi-channel campaigns.

Contact Us

For bookings, more information or additional opportunities such as venue hire, email marketing@bcaheritage.org.uk.

  • Get your message into the inboxes of our dedicated subscribers. Our newsletter offers premium placements to showcase your brand or initiative.

    Sponsored Newsletter Section:

    What You Get:

    • Up to 150 words of branded content (e.g., text, promotional offers, or event details).

    • One clickable image or banner.

    • Links to your website or social media.

    Rates:

    Single Edition: £525

    4-Week Package: £1,750

    Whole Sponsored Newsletter (Promotional Edition):

    What You Get:

    • A fully branded newsletter dedicated to your messaging, co-created with the BCA team.

    • Up to 4 sections (e.g., event details, company profile, product launch).

    • Social media promotion of the edition.

    Rates:

    Single Edition: £2,100

  • Leverage BCA’s strong social media presence to expand your reach and engagement with a diverse and culturally engaged audience.

    Single Sponsored Post:

    Your branded content shared on Instagram, Facebook, or LinkedIn.

    Includes one image or video and up to 250 words of copy.

    Rate: £250 per platform.

    Social Media Boost Package (3 Posts):

    • 3 posts on one platform or across multiple platforms (Instagram, Facebook, LinkedIn).

    • Stories shared on Facebook and Instagram

    • Copy and creative designed by BCA (or provided by you).

    Rate: £750

    Story Takeover Package:

    A 24-hour Instagram Story takeover (up to 5 slides), featuring your brand, product, or event.

    Includes clickable links, tags, and branding.

    Rate: £400

  • Reach a highly targeted audience through the BCA website, visited by individuals seeking cultural and historical resources.

    Homepage Banner Ads:

    A prominent banner ad placed on BCA’s homepage for 1 week.

    Rate: £600 per week.

    Event Page Sponsorship:

    Your branding featured on a specific event’s landing page, visible to attendees.

    Rate: £300 per event.

  • Sponsor a virtual BCA event or webinar, aligning your brand with cultural education and heritage preservation.

    Single Webinar Sponsorship:

    • Logo placement on event materials.

    • Mentions during the event and in follow-up materials.

    • Inclusion in the event recap in our newsletter.

    Rate: £1,500

    Series Sponsorship:

    Sponsor a series of 3 webinars for increased visibility.

    Branding included across all promotions, live mentions, and follow-ups.

    Rate: £4,000

  • Work with BCA to design a bespoke digital campaign that combines several digital platforms for maximum visibility.

    Examples:

    • Newsletter advertising + social media posts.

    • Sponsored content on the website + event sponsorship.

    • Fully branded cross-platform campaign tailored to your objectives.

    Rates: Starting at £5,000 (quote based on scope).